Balaji founded vr4U Global in 2008 initially with 2 team members and gradually developed the company launching various services through core learning and developing new tools for process automation.
Balaji co-founded SMDS (S-Media & Digital Solutions) in 2015 at Tirupati which has now been merged with a leading firm in Bangalore which specializes in social media and email campaigns for business and political events.
In 2018, Balaji co-founded PowerViz which was earlier the Presentation Services division of vr4U Global.
Balaji is a MBA graduate from Bharathiar University, Coimbatore.